Ripti Verma

March 11, 2024

Tis The Season For Marketing Magic: Your Ultimate Christmas Wishlist

Unwrap the magic of holiday marketing with our ultimate Christmas Wishlist! From captivating content creation to elf-approved email strategies, discover the tools and tactics to make your season merry and bright.
March 8, 2024

Unveiling Innovative B2B Market Research Strategies For 2024

Enter the world of B2B market research in 2024, where new ideas and understanding people are key. Learn about cool methods like watching how businesses work and analyzing big sets of data. See how Quadratics helps companies figure out what to do next based on what they find out.
March 8, 2024

Unlock Success: Prioritize These 7 Fixes Before Diving into Marketing Tactics

In the paced world of business marketing often steals the spotlight. It’s widely known that effective marketing can propel a company to heights increasing sales and enhancing brand visibility. Nevertheless, before diving into the marketing trends and investing heavily in campaigns it’s essential to ensure that your business is grounded on a strong foundation.
February 16, 2024

5 Marketing Strategies to boost ROI With Audience Personas

Imagine a colorful cast of characters, each representing a different group of people who might buy your product or service. By understanding what makes these characters tick, you can create marketing that really speaks to them. Think of it like choosing the right words and tone to talk to your best friend versus your grandma – you want to connect in a way that feels natural and makes them want to listen.
February 16, 2024

The Evolution of Market Research: From Traditional to Digital and Customer-Centric

In today’s fast-paced and ever-changing business landscape, market research plays a crucial role in understanding customer preferences and staying ahead of the competition. Over the years, market research methodologies have evolved significantly, transitioning from traditional methods to digital approaches that focus on customer-centricity. In this article, we will the fascinating journey of market research, delving into the transformation from traditional to digital techniques and the growing emphasis on customer-centricity.